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Breaking the Cycle | Ana Laura Araya
February 14, 2018
Creating Robust Solutions| Rachel Trobman
February 28, 2018

Devastation Into Inspiration | Loren Brill

“I didn’t create these recipes because I wanted a company. I created these recipes because I believed food should be healthy, wholesome, and delicious.” – Loren Brill

(click to tweet)

Our best ideas come when we least expect them.

And at our lowest points, we feel the most closed off to inspiration. There we lie on our beds staring helplessly at the ceiling. In that moment though, we forget the one truth about rock bottom: that the only way forward is up. And for whatever reason, lightning strikes at the right time and you’re off to the races with your next venture.

On today’s episode of the $mart Women Invest podcast, we are joined by Loren Brill, Founder and CEO of Sweet Loren’s. After beating cancer at a young age, Loren made it her mission to eliminate processed ingredients from her favorite foods. That is why she founded Sweet Loren’s, a cookie dough company made from simple ingredients. Today, we hear her insights on how to turn a personal passion into a multi-million dollar business.

“I realized at a a very young age how short and precious life was. And how important health is. Health is everything. If you don’t have your health, you have nothing.” – Loren Brill

(click to tweet)

Points to Keep In Mind

  • You cannot touch your IRA until you’re 59.5 without penalty, but there are a few exemptions:
    • Withdraw up to $10,000 for first home purchase.
    • Qualified education expenses, disabilities, and Roth IRAs. 
  • You can pull money from your Roth IRA without penalty.
  • Sometimes you find your passion in times of devastation.
  • The most unprocessed foods are the most delicious.
  • Do not seek out academic paths if you don’t learn well in a classroom.
  • Relationships are everything; care about keeping good people close to you.
  • Create products that make life easy, consistent, and filled with high-quality experiences.
  • Empower your customers to have choice on how to use/consume your product.
  • Be thoughtful about your endeavors.
  • Be efficient when distributing your time amongst the sectors of life.
    • Make it non-negotiable to not eat well, work out, and have adventures.
  • Make sure your support system delivers tough love to you.
  • Work after hours and on the weekends to create savings.
  • Have a clear vision/goal and timeline when starting a business.

Guest Contact

Loren Brill, Sweet Loren’s

Facebook: Sweet Loren’s

Twitter: Loren Brill

Company Website: Sweet Loren’s

LinkedIn: Loren Brill

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