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Ax The Pink Tax
December 19, 2018

The Psych of Investing

“We will make an investment and walk away from it, whereas men want to tinker with it.” – $mart Women Invest

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Investing isn’t for the weak-willed.

To divert money from your wallet to an investment fund takes a specific type of person. You have to acknowledge that it’s a risk without letting the unknown run your life. This is the tricky balancing act that separates the good investor from the bad one.

On today’s episode of the $mart Women Invest podcast, we are discussing why women make better investors. It’s no secret that a women are able to process more information than men, so when it comes to investing—we see how this fundamental difference can be advantageous to one side of the gender side.

Tune in to today’s episode to hear why women make better investors, so you can lean into your strengths next time you choose to make an investment.

“Women understand it’s a short-term thing, and are more focused on longer term goals.” – $mart Women Invest

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Points to Keep In Mind

  • Research shows that hedge funds are missing the boat due to lack of female management
  • Staying invested is how you equalize the market fluctuations over time
  • Women are able to think about multiple scenarios at once, while men are able to make decisions quickly
  • Research shows that men check their investing accounts 45% more than women
  • Women are 60% less likely to make a massive allocation change
  • 5% of the Top 100 hedge funds are managed by women

Smarties of the Week

  • Check out Hootsuite for social media marketing
  • Use Zoom instead of Skype
  • Read Own It by Sallie Krawcheck

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